Oct 24, 2018 1:00 AM -
"Keep your antenna up and unconditionally commit to success" is a mantra I learned from a mentor a long time ago. As we enter the fourth quarter of 2018, it's time to recognize that, to achieve a yearly sales goal or simply finish the year in a strong fashion, salespeople cannot miss any opportunity to make a sale. This requires a powerful "sales antenna" that is always tuned for maximum reception. There was a time, before cable delivery of TV programming became the norm for watching television, when each rooftop had a TV antenna perched upon its highest point. In my house, we performed the weekend ritual of fine-tuning the antenna before the "big game" so the reception was as clear as it could possibly be. This meant getting out a ladder, climbing up to the antenna and turning it to various compass points to improve the picture. The person on the roof, me, would receive a series of shouted directions from the person in front of the television, my father. Eventually, the picture would improve, and we could enjoy the game without viewing it through a storm of static.